The Boomers, who when we finally figured out what we were going to be when we grew up, found ourselves faced with what, “What are we going to do now that we’re retired?”  We’re tired of all the scare tactics about money and retirement.  We reject clichés about the so-called “Golden Years.”
We’re talking to others just like us. Those people who never planned on sitting on their collective asses in retirement.  We’re striving toward a more adventurous more fulfilling lifestyle than that. Our kids are grown and out on their own (mostly) now it’s time for us, time for our adventure. Time for our Second Act.


Pete_headshotMy name is Pete Young.
As I’ve moved through my life I’ve picked up bits and pieces of practical knowledge that have proved useful later on.
I learned for example, that if I tie on a black wooly worm on a August evening on the Big Hole River in Montana, nine times out of ten, I’ll catch a rainbow trout or two.
I also know that if I fall in evil ways and get sidetracked and pack my driver with me and head the golf course, nothing good will come of it.
I’ve never learned much from my successes, but my missteps and spectacular failures have hammered lots of lessons home.
One important bit I learned was that if I wasn’t self-employed I wasn’t happy.  For me, freelancing has meant freedom.
I’ve gone through three major career/life changes in my life.  All of them proved to be traumatic.  All of them were blessings well-disguised.  In all of them I went from expert to neophyte and very slowly back to expert.
I was unprepared to deal with the first two changes’ the last was smoother, but none of them proved to be the romantic renewal experience I’d read about.  Conception proved to be more fun than the process of birth.
Along the way I was reminded of how much I didn’t know.  The learning curve of change is very steep. But all of us have to master it. I learned how to cope and I will share.
I have served three “apprenticeships,” only one of which was formal.  The other two were self-taught.

  • The first taught me to manage a business
  • The second taught me sales and marketing
  • The third taught me craftsmanship and discipline.

All three taught me life skills.  All of them taught me how to learn.  All of them taught me to teach.

RobbiMy name is Robbi Hess
I’m a journalist, professional blogger, copywriter, social media consultant, editor, creative thinker and breast cancer survivor. What does that mean to you? It means that if you need something written, but aren’t sure where to begin, I can teach you. If you think you need to be on social media because “everyone else is there” I can work with you on a strategy session to see where you need to be. Hint: where you need to be is where your audience is.
Are you:

  • Struggling to find the words to share with the world who you are and what you’re doing in your Second Act?
  • Overwhelmed with trying to find the time to do it all?
  • Are you looking at a to-do list that never gets done because, well, frankly you just don’t know where the day went?
  • Do you need assistance with uncovering exactly what it is you’re passionate about that could help you earn a living?
  • Do you want to learn to write your own blog posts, but just aren’t sure where to begin?

We have resources to help you with all of the above – and then some.
When it comes to the overwhelm and to helping you conquer it, I can share with you, from my own life and battle with breast cancer, how I learned to “do it all” and still have a life. My in-the-trenches knowledge is hard won.
As a lifelong writer I know that All Words Matter (LINK TO SITE) and just as Peter mentioned, we know that Freelancing is Freedom. Between the two of us we can help you jump start your Second Act dream, launch a portable career and embrace the Boomer lifestyle by doing something that you love that you now have the time for!  


We want this site to be a conversation, warm and friendly. We have irreverent senses of humor and very little self-importance.
We’re passionate. We want to share. We look forward to meeting you and working with you to help you uncover your passion and fully embrace your Second Act!


Our site is about the reinventing, renewing, and re-imagining the transition from the corporate life to a freelancer lifestyle.
And we’ve got some Field Guides, so you don’t get lost on the way.